Louis Vuitton PM Pochette Jour

Q: What typically fits inside the Louis Vuitton Pochette Jour PM?
A: With approximate measurements of 24 × 17.5 × 1 cm, it comfortably holds a large smartphone, passport, slim cardholder or compact wallet, keys, small cosmetics, an A5 notebook or e‑reader, and an iPad mini or similar small tablet without a bulky case. For thicker items, use the L‑shaped zip to maximise access and avoid over‑stuffing.

Q: Does this pouch come with a strap or D‑rings?
A: No. The Pochette Jour PM is a slim zip pouch designed to be hand‑carried or slipped into a larger bag; it does not include a shoulder strap or external D‑rings.

Q: What does PM mean, and how does it compare to GM/NM versions?
A: PM is the compact size (around 24 × 17 cm). GM is larger (roughly 34 × 25 cm) and better for documents or a full‑size tablet. NM denotes a refreshed design or interior introduced in later seasons. Interiors can vary by material and year, so always refer to the Measurements and product information for this specific piece.

Q: What leather is this and how durable is it?
A: This piece is crafted from grained Taurillon leather, known for its soft hand, visible grain and good resistance to daily wear. It keeps its structure while remaining supple; as with all leathers, avoid over‑loading, sharp edges and prolonged rubbing to minimise corner wear.

Q: How should I care for Taurillon leather and the pink colour?
A: Wipe with a soft, slightly damp, lint‑free cloth and allow to air‑dry. Avoid oils, alcohol‑based cleaners or baby wipes. Keep away from direct heat and prolonged sunlight. With light colours like pink, minimise contact with dark denim or saturated fabrics to reduce colour transfer. Store in a breathable dust bag, lightly stuffed to maintain shape.

Q: What is the lining and interior layout on this item?
A: This pouch has a red lining with one internal slip pocket, as shown in our images and stated under product information. Interior details can differ across editions of the Pochette Jour.

Q: What is the purpose of the L‑shaped zip?
A: The zip extends along the top and down one side to create a wider opening, making it easier to access flat items and allowing slightly bulkier essentials to slide in without stressing the seams.

Q: How do I read the date code TH3177?
A: Louis Vuitton date codes use two letters followed by four numbers. The letters identify the factory, while the numbers indicate production timing. For 2007–2020 formats, the 1st and 3rd digits show the week and the 2nd and 4th digits show the year; TH3177 corresponds to week 37 of 2017. The printed country of origin on the item remains the definitive indicator of origin.

Q: What is included with this item?
A: Everything included is listed under product information on this page. If a dust bag or box is not listed there, it is not included. For this listing, the product information states no additional items are included.

Q: How does A Retro Tale authenticate this piece?
A: Every item is vetted by our in‑house experts using multi‑point checks of materials, leather grain, stitching, heat stamps, hardware, date code and overall construction. We stand behind the authenticity of every item we sell and can provide additional details or images on request.